Mr. Brainwash

When Mr. Brainwash exploded onto the LA scene in 2008 with his debut show he created a sensation. Although at the time he was a complete unknown, before the week was out his sales had reached almost $1m, he was on the cover of LA Weekly and the original five day exhibition had been extended to run for three months. Life is Beautiful had transformed a cavernous disused TV studio into a street art spectacular which attracted over 50,000 visitors, making it the most visited private exhibition in history. Overnight, Mr. Brainwash, AKA Thierry Guetta, an unknown French street artist, had become what Banksy described as “a phenomenon”. He was indeed unstoppable; in the last 10 years, this subversive and playful visionary has been placed on the elite list of the world’s top artists based on auction sales of nearly $2.5million and his meteoric rise has been the largest ever seen in the Art Market.